Kylie Jenner announced the launch of her fashion line earlier this week by sharing an Instagram post of herself wearing a long faux leather coat. “meet khy,” she wrote.

The Kylie Cosmetics founder celebrated the launch of her new fashion brand with sister Kendall Jenner and close friend Hailey Bieber at Giorgio Baldi in Santa Monica. A day later, Jenner also celebrated her new brand’s “birthday” with an Instagram post.

“khy seamlessly blends designer fashion with everyday style into carefully refined pieces, starting with Faux Leather and Base Layers.”

Headed by Kylie Jenner in collaboration with Kris Jenner and Jens & Emma Grede of Popular Culture, khy is a new clothing brand that is said to offer wardrobe basics, staples and Item worth investing in. 

The products are inspired by Kylie Jenner’s personal style from the past to the present. Speaking to the Wall Street Journal, Jenner described Khy as “King Kylie – my core self”, referring to the infamous nickname she received in the 2010s when her beauty and aesthetic dominated the pages. social networks, especially Tumblr. Khy collections will also reflect her changing moods and collaborations with guest designers. On Instagram, the brand announced that it will officially launch on November 1. 

However, most recently after a series of images announcing the launch of her fashion brand, Kylie is facing accusations of plagiarism when a designer named Betsy Johnson criticized Kylie for stealing her ideas by pointing out points. similarities between her creations and Kylie’s. It is known that this female designer has contacted Kylie but has not yet received a response.